Audience Overview: Lifelong Learners
PublishedI am exploring audiences that I would like to work for. With this post, I am starting to share the outcomes of this activity.
The goal of this post is to make a quick overview of an audience and to prepare a starting ground for deeper research.
Let's go!
Audience #
People who are passionate about continuous learning of new things. They strive to understand the world better, to gain new habits, and to develop new skills.
Communities #
- Asking questions, getting help
Usually, people gather into communities around specific learning topics. Few examples:
- Digital enterpreneurship
- Photography
- Programming
Content Providers #
Products #
- Online courses and trainings
- What to read next
- Encyclopedia
- Note-taking
- Audio learning
- Audible
- Apple podcast
- Spotify podcast
- Knowledge checking
- Read it later
Problems #
- How to find online courses for a topic
- How to choose a new hobby
- How to gain expertise in a topic
- How to establish learning goals and make a plan
- How to motivate yourself to continue learning
- How to find time for learning
- Which books, courses, podcasts to choose for my skill level
- How to find other learners of a topic
- How to find mentors and teachers of personalized training
- How to take notes and maintain a personal knowledge base
- How to organize my learning ideas (what do I want to learn next, read it later)
- How to go out of a comfort zone and overcome fear
- How to start learning topic
- Where to ask questions about the topic and where to get help
- How to reinforce my learnings
Next steps #
- Do you want to learn more about the audience-first approach? Then read the article Finding an Audience for Your Side Business
- If you are discovering your audience, then evaluate audience problems. Do listed above problems sound interesting to you?
- If the audience is interesting to you, then start comprehensive audience research. Follow links, gather more info, evaluate problems, find solutions. Make hypotheses and test them. Talk to audience representatives.
One last thing #
This is my first post on indie hackers. Please let me know if you liked it, then I will write about other audiences too.
You can find me on Twitter https://twitter.com/oleglite